The Official Nudge
Marketing Research Blog

Users can now use Nudgify as a “Plug & Play” Social Proof module for Prestashop. The new Nudgify PrestaShop Module automatically installs Nudgify on your PrestaShop store ánd connects your store data, such as orders and stock levels. This makes…

Our Social Proof Extension for Magento 2 is here! You can now add the Nudgify Social Proof Extension from the Magento Marketplace to connect all your store data. This makes it easier than ever to turn your Magento sales and…

BigCommerce stores can now use Nudgify as a “Plug & Play” Social Proof app for BigCommerce. The new Nudgify BigCommerce App automatically installs Nudgify on your BigCommerce store ánd connects your store data, such as orders and stock levels. This…

Social Proof is a psychological effect that leads us to copy other people’s behaviour. It has become an important part of how businesses communicate because it helps people choose who and what to trust online. In an uncertain environment, Social…

The world’s biggest brands use Social Proof throughout their marketing. At the same time, eCommerce giants (like Amazon) display customer feedback for every product they sell. Fake Social Proof apps and phoney reviews help new businesses hack this system by…

Finding the best theme for your Shopify store is an important first step in creating a successful eCommerce business. The right theme makes it easier for customers to find your products and improves the overall customer experience. To help you…

Gamification marketing uses story-telling, gameplay and the mechanics of play to grab and maintain attention. Because games appeal to people in a way that adverts don’t, they can help you to bypass banner blindness and reactance. That means you get…

In a recent survey, 94% of the consumers said they had avoided a business specifically because of a negative review. Unfortunately, not all of these testimonials are from real customers; every year, billions of dollars of consumer spending is influenced…

Every purchase begins with a decision. That puts psychology at the centre of eCommerce. The most successful eCommerce websites use psychology to convert over three times as often as an average store, and any website can use the same techniques…

Social Proof notifications are a proven way to encourage more sales and sign-ups. However, until recently, there was a limit to the kinds of activity you could show. Nudgify’s new integration with Zapier means you can turn sales, sign-ups and…