What is Social Proof? The Ultimate Guide (2021)
12 January 2021
Social Proof is a psychological effect that leads us to copy other people's behaviour. It has become an important part of how businesses communicate because it helps people choose who and what to trus [...]
16 Ways Big Brands Use Social Proof In Their Marketing (2021)
03 January 2021
Social Proof marketing leverages one of the most powerful psychological effects we experience in our everyday lives. It is the reason why trendy bars make people queue outside and bartenders "salt" ti [...]
How To Increase Your Shopify Conversion Rate
06 August 2020
Despite the vast sums spent on Google and Facebook ads, most stores rarely consider their Shopify conversion rate. That's a mistake, because focusing on conversions improves the ROI ("Return on Invest [...]
Choose Which Reviews and Events To Show Your Visitors
22 June 2020
In a recent survey, 94% of the consumers said they had avoided a business specifically because of a negative review. Unfortunately, not all of these testimonials are from real customers; every year, b [...]
Create Social Proof With Activity From 100s of Different Apps
30 April 2020
Social Proof notifications are a proven way to encourage more sales and sign-ups. However, until recently, there was a limit to the kinds of activity you could show. Nudgify's new integration with Zap [...]
