How Fake Social Proof Could Destroy Your Business
14 September 2020
The world's biggest brands use Social Proof in every aspect of their marketing. At the same time, eCommerce platforms like Amazon display customer feedback for every product they sell. Fake Social Pro [...]
How To Optimize Your Shopify Sales Funnel In 6 Steps
08 September 2020
Optimizing your Shopify sales funnel will increase your conversion rate and help you earn more long-term revenue. To do that, you need to add motivation at each stage and remove obstacles that might p [...]
5 Best Shopify Page Builder Apps For Your Store 2020
06 September 2020
Shopify page builder apps help you build the perfect eCommerce website without touching a line of code. These days, you don’t need a degree in web design to create the perfect store; you just need t [...]
16 Ways Elite Brands Use Social Proof In Their Marketing (2020)
04 September 2020
Social Proof marketing leverages one of the most powerful psychological effects we experience in our everyday lives. It is the reason why trendy bars make people queue outside and bartenders "salt" ti [...]
15 Ways To Add FOMO To Your Marketing (2020)
04 September 2020
The word FOMO (or, "Fear of Missing Out") describes the anxiety we feel when we are excluded from a social event or a new experience. FOMO marketing uses this feeling to persuade us to buy particular [...]
14 Best Social Proof Plugins for WordPress (2020)
19 August 2020
Social Proof has become an essential part of eCommerce and digital retail because it helps customers make better decisions online. Displaying reviews and making customer activity visible helps you to [...]
17 Ways To Improve Your SaaS Conversion Rate With Social Proof
13 August 2020
Social Proof is the effect that other people have on our decisions. It has a powerful influence on our choices, especially when there are too many options to pick from. This article shows you 17 ways [...]
How To Increase Your Shopify Conversion Rate
06 August 2020
Despite the vast sums spent on Google and Facebook ads, most stores rarely consider their Shopify conversion rate. That's a mistake, because focusing on conversions improves the ROI ("Return on Invest [...]
The 30+ Best Shopify Plugins (2020)
20 July 2020
You’ve found your niche, built a brand and picked a theme, but there's one thing your store is still missing... The right plugins can take your Shopify store to the next level by improving your Cust [...]
Choose Which Reviews and Events To Show Your Visitors
22 June 2020
In a recent survey, 94% of the consumers said they had avoided a business specifically because of a negative review. Unfortunately, not all of these testimonials are from real customers; every year, b [...]
The Practical Guide To eCommerce Psychology
07 May 2020
Every purchase begins with a decision. That puts psychology at the centre of eCommerce. The most successful eCommerce websites use psychology to convert over three times as often as an average store, [...]
Create Social Proof In Any Language
06 May 2020
Social Proof is an essential tool for businesses all over the globe. Because of this, we have been working on ways to make Social Proof Nudges and FOMO Notifications available to businesses anywhere i [...]
Create Social Proof With Activity From 100s of Different Apps
30 April 2020
Social Proof notifications are a proven way to encourage more sales and sign-ups. However, until recently, there was a limit to the kinds of activity you could show. Nudgify's new integration with Zap [...]
How To Systematically Reduce Your Cart Abandonment Rate in 2020
20 April 2020
Web agencies have conducted hundreds of studies in the last ten years, most of which place the average cart abandonment rate at 60-80%. That means that less than 40% of customers who add one of your p [...]
The 14 Best Shopify Sales Pops (2020)
20 April 2020
A "Sales Pop", or Recent Sales Notification, gives your website Social Proof in real-time. Sales Pops display information about recent purchases made on your site - showing potential customers that it [...]
5 Best Social Proof Apps In The Shopify App Store 2020
03 April 2020
In the competitive world of eCommerce, traffic does not guarantee success. Even the best products and the cheapest prices are not enough on their own. Using a social proof app is a quick way to show c [...]
[Complete Guide] How To Build A Shopify Product Page That Converts [2020]
01 April 2020
A great Shopify product page does several things at once. It shows off your product, sticks to your brand and makes it easy for customers to click "Add To Cart." This is the Complete Guide to building [...]
What is Social Proof? The Ultimate Guide (2020)
22 January 2020
Social Proof is a psychological effect that leads us to copy other people's behaviour. It has become an important part of how businesses communicate because it helps people choose who and what to trus [...]
How To Improve Your Online Customer Experience [2020]
22 January 2020
A recent study by PWC revealed that 32% of customers would leave a brand after only one bad experience. Consumers are also far more likely to give reviews following a negative experience than they are [...]
How to Win BIG With Gamification Marketing in 2020
06 January 2020
Gamification marketing uses story-telling and gameplay to grab attention. Because games appeal to people in a way that adverts don't, they can help you to win the battle for attention. Building gam [...]
Shopify Vs The Rest: Best eCommerce Platform for Startups in 2020
01 January 2020
If you want to sell things online, there are two questions to answer straight away. 1) Do you want to go it alone or choose a hosting platform? 2) which is the best eCommerce platform for startups and [...]
Making The Most of Micro Conversions: How They Work (+ 4 Micro Hacks)
23 October 2019
Have you ever taken more than a day to make the decision to buy something? Chances are, you’ve even researched alternatives, read reviews and engaged with the brand on social media before going ahea [...]
