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March 2023

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The Official Nudge Marketing Research Blog

Best-practice guides, research articles and industry analysis
from CRO and digital marketing experts.

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social proof inline
social proof inline

Display Social Proof & FOMO Nudges the Way you Want : Overlay or Inline

07 February 2023

Social Proof & FOMO notifications are a very powerful way to increase your conversion rate and build trust online. It can be a challenge to reap the benefits of Social Proof & FOMO pop-ups [...]

Turn Kajabi Sales & Sign-ups Into Social Proof

27 January 2023

Turning Kajabi sales & sign-ups into Social Proof with Nudgify just got easier! The new Kajabi integration allows you to connect your new Kajabi form submissions and course enrollments to Nudgify [...]

Turn ClickFunnels Sales & Sign-ups Into Social Proof

25 January 2023

Turning ClickFunnels sales & sign-ups into Social Proof with Nudgify just got easier! The new ClickFunnels integration allows you to connect your new ClickFunnels contact and purchases to Nudgify [...]

blacklist social proof
blacklist social proof

Blacklist Products And Only Show The Social Proof You Want

19 January 2023

By popular demand, we have implemented a way to blacklist products. Blacklisted products do not show in your Purchase Nudges. Add specific products to the blacklist via your Data Feed and only show th [...]

Turn Webflow Sign-ups into Social Proof

12 January 2023

Turning Webflow sign-ups into Social Proof just got easier! The new Webflow integration allows you to connect your new Webflow form submissions to Nudgify in minutes. The new Webflow integratio [...]

shopify page builder apps
shopify page builder apps

5 Best Shopify Page Builder Apps For Your Store 2023

02 January 2023

Shopify page builder apps (or "shopify website builder") help you build the perfect eCommerce website without touching a line of code. These days, you don’t need a degree in web design to create the [...]

shopify social proof apps
shopify social proof apps

5 Best Social Proof Apps In The Shopify App Store 2023

02 January 2023

In the competitive world of eCommerce, traffic does not guarantee success. Even the best products and the cheapest prices are not enough on their own. Using a Social Proof app is a quick way to show c [...]

shopify sales pop notifications
shopify sales pop notifications

The 14 Best Shopify Sales Pop apps in 2023

02 January 2023

A Sales Pop or "Recent Sales notification" gives your website Social Proof in real-time. Sales Pops display information about recent purchases made on your site - showing potential customers that it i [...]

best plugins shopify
best plugins shopify

Top 5 Must-have Shopify Apps in 2023

02 January 2023

So you have your Shopify Store now. You’ve found your niche, built a brand and picked a theme, but there's one thing your store is still missing... The right apps can take your Shopify eCommerce sto [...]

best free shopify theme fashion
best free shopify theme fashion

10+ Best Free Shopify Themes in 2023

02 January 2023

An eCommerce platform like Shopify lets you start selling immediately and makes it easy to manage both online and real-world transactions. However, whilst Shopify takes care of things like payment and [...]

best plugins shopify
best plugins shopify

The 33 Best Shopify Plugins & Apps in 2023

02 January 2023

You’ve found your niche, built a brand and picked a theme, but there's one thing your store is still missing... The right plugins can take your Shopify store to the next level by improving your Cust [...]

fomo social proof notifications
fomo social proof notifications

3 Best FOMO Apps for Shopify in 2023

01 January 2023

In this review, we'll cover the Top 3 FOMO apps in the Shopify App Store in 2023. Convincing hesitant visitors to purchase from a Shopify store is a major challenge and frustrating for store ow [...]

reduce cart abandonment rate
reduce cart abandonment rate

5 Best Shopify Abandoned Cart Apps to Win Back Sales in 2023

01 January 2023

Web agencies have conducted hundreds of studies in the last ten years, most of which place the average cart abandonment rate at 60-80%. That means that less than 40% of customers who add one of your p [...]

social proof for woocommerce and wordpress
social proof for woocommerce and wordpress

14 Best Social Proof Plugins for WordPress & Woocommerce in 2023

01 January 2023

Social Proof has become an essential part of eCommerce and digital retail because it helps customers make better decisions online. Displaying reviews and making customer activity visible helps you to [...]

7 Best Discount Apps In The Shopify App Store 2023

01 January 2023

While Shopify offers a discount feature, you can enhance their native discount functionality with Discount Apps from the Shopify App Store. These discount-focused apps integrate seamlessly with your S [...]

6 Best Marketing Automation Tools for 2023

01 January 2023

Marketing involves a lot of steps from ideation to execution. Many of these steps are repetitive tasks that can be eliminated with automation. Using marketing automation tools allows you to streamline [...]

best ecommerce platform guide
best ecommerce platform guide

Shopify Vs The Rest: Best eCommerce Platform for Startups in 2023

01 January 2023

If you want to sell things online, there are two questions to answer straight away: 1) Do you want to go it alone or choose a hosting platform? 2) which is the best eCommerce platform for startups and [...]

fomo marketing
fomo marketing

15 Best FOMO Marketing Techniques to Boost Sales in 2023

01 January 2023

The word FOMO (or, "Fear of Missing Out") describes the anxiety we feel when we are excluded from a social event or a new experience. FOMO marketing uses this feeling to persuade us to buy particular [...]

social proof marketing image
social proof marketing image

Top 16 Ways to use the Social Proof in Marketing in 2023

01 January 2023

Social Proof in Marketing leverages one of the most powerful psychological effects we experience in our everyday lives. It is the reason why trendy bars make people queue outside and bartenders "salt" [...]

customer experience online
customer experience online

How To Improve Your Online Customer Experience [2023]

01 January 2023

A recent study by PWC revealed that 32% of customers would leave a brand after only one bad experience. It gets worse; customers are many times more likely to review a bad experience than a good one. [...]

visitor boost extra credits
visitor boost extra credits

Add Extra Credits To Your Nudgify Account With A Visitor Boost

17 November 2022

With Nudgify, you can show Social Proof & FOMO Nudges to your website visitors. If you use up all the monthly visitors included in your plan allowance, your Nudges stop showing until your billing [...]

webhooks
webhooks

What are webhooks, and how can you use them to create Social Proof?

20 June 2022

You may have seen “webhooks” mentioned in apps you use, and wondered what they are and if you should use them. The answer is, probably, yes. Webhooks are a way in which apps send information to ot [...]

wix nudgify
wix nudgify

How to Add Social Proof to Wix

16 March 2022

Wix sites can now use Nudgify as a "Plug & Play" Social Proof app for Wix. The new Nudgify Wix App automatically installs Nudgify on your Wix site ánd connects your store data, such as your W [...]

paypal social proof
paypal social proof

Turn PayPal Sales Into Instant Social Proof

16 February 2022

We revamped our integration with PayPal! Turning your PayPal sales into powerful Social Proof just got easier. Your last 30 days of sales now get automatically get connected to Nudgify. This allows yo [...]

review social proof nudge
review social proof nudge

How To Make Your Social Proof Nudges Customer Friendly

08 February 2022

Social Proof helps people decide who and what to trust online. As such, it has come to play an important role in the way businesses communicate. When it comes to Social Proof messaging, it can be a ch [...]

stripe
stripe

Stripe Integration: Connect Sales Or Subscriptions In 1 Click

07 February 2022

We have revamped our integration with Stripe! Nudgify users can now connect their Stripe account in 1 click. You simply choose which type of purchases you'd like to connect: Subscriptions or Sales. Yo [...]

trustpilot social proof
trustpilot social proof

Nudgify Social Proof x Trustpilot Reviews: Official Partnership

21 January 2022

We are excited to announce that Nudgify is now an official Trustpilot Partner! Our Review Nudges show official Trustpilot branding, which makes them instantly recognisable as real Trustpilot reviews. [...]

Leon was here
Leon was here

Create Urgency With An Order Deadline That Matches Your Shipping Conditions

09 December 2021

We just made major improvements to the Order Soon Nudge! Nudgify users can now set separate shipping conditions for each day of the week. Select which days you deliver and dispatch, and specify a cut- [...]

Write your own text in Nudges – Popularity Nudge

01 December 2021

We just made the Popularity Nudge more customisable! Nudgify users can now further edit the text of their Popularity Nudges (the Nudge that shows who "viewed this page"). You can now replace this part [...]

Improved Google Reviews Integration

17 November 2021

The integration with Google Reviews just got better! Nudgify users can now show all their Google reviews and can simply use their Google My Business Login to connect their testimonials with Nudgify. I [...]

Show Social Proof On Unlimited Websites On Any Plan

26 October 2021

Nudgify users can now show Social Proof on unlimited websites against no extra charge. When we first launched Nudgify, our pricing was per website. Users needed to pay extra for each additional webs [...]

How To Turn ActiveCampaign Subscribers Into Powerful Social Proof

19 October 2021

Nudgify users can now turn their ActiveCampaign contacts into Sign-up Nudges — creating powerful Social Proof. With the seamless integration (no Zapier needed), you can connect Nudgify and Active-Ca [...]

social proof language
social proof language

Create Social Proof In 31 Languages

01 October 2021

Social Proof is an essential tool for businesses all over the globe. Because of this, we have been working on ways to make Social Proof Nudges and FOMO Notifications available to businesses anywhere i [...]

paypal social proof
paypal social proof

How to turn PayPal sales into powerful Social Proof

12 August 2021

Nudgify users can now turn their PayPal sales into Sales Pops on their site — creating powerful Social Proof that builds trust. With the seamless integration, you can connect Nudgify and PayPal in m [...]

rest api social proof
rest api social proof

How to create Social Proof with our REST API (and without Zapier)

26 July 2021

While we provide a Zapier integration to create Social Proof notifications from hundreds of apps and platforms, we know that it can get expensive when you have a high volume of visitors. That's [...]

shopify conversion rate
shopify conversion rate

How To Increase Your Shopify Conversion Rate

07 July 2021

Despite the vast sums spent on Google and Facebook ads, most stores rarely consider their Shopify conversion rate. That's a mistake because focusing on conversions improves the profitability of every [...]

fomo social proof notifications
fomo social proof notifications

11 Best FOMO Popup Examples to Increase Your Conversions

11 May 2021

FOMO notifications are small pop-ups that show when an offer is running out. Displaying this information prompts visitors to make decisions sooner, in order to avoid missing out on a deal. Leading bra [...]

prestashop social proof
prestashop social proof

How to add Social Proof and Sales Popup to PrestaShop

06 May 2021

Users can now use Nudgify as a "Plug & Play" Social Proof module for Prestashop. The new Nudgify PrestaShop Module automatically installs Nudgify on your PrestaShop store ánd connects your st [...]

magento social proof
magento social proof

How to add Social Proof & FOMO Notifications to Magento 2

04 May 2021

Our Social Proof Extension for Magento 2 is here! You can now add the Nudgify Social Proof Extension from the Magento Marketplace to connect all your store data. This makes it easier than ever to [...]

bigcommerce social proof
bigcommerce social proof

How to Add Social Proof to BigCommerce

27 April 2021

BigCommerce stores can now use Nudgify as a "Plug & Play" Social Proof app for BigCommerce. The new Nudgify BigCommerce App automatically installs Nudgify on your BigCommerce store ánd connec [...]

social proof ultimate guide
social proof ultimate guide

Social Proof: What It Is, Why It Works, and Examples

12 April 2021

Social Proof is a psychological effect that leads us to copy other people's behaviour. It has become an important part of how businesses communicate because it helps people choose who and what to trus [...]

shopify sales funnel
shopify sales funnel

How To Optimize Your Shopify Sales Funnel In 6 Steps

04 January 2021

Optimizing your Shopify sales funnel will increase your conversion rate and help you earn more long-term revenue. To do that, you need to add motivation at each stage and remove obstacles that might p [...]

fake social proof notifications
fake social proof notifications

How Fake Social Proof Could Destroy Your Business

30 November 2020

The world's biggest brands use Social Proof throughout their marketing. At the same time, eCommerce giants (like Amazon) display customer feedback for every product they sell. Fake Social Proof apps a [...]

best shopify theme
best shopify theme

How To Choose The Best Shopify Theme For Your Store

11 November 2020

Finding the best theme for your Shopify store is an important first step in creating a successful eCommerce business. The right theme makes it easier for customers to find your products and improves t [...]

gamification in marketing
gamification in marketing

How to Incorporate Gamification Into Your Digital Marketing

06 October 2020

Gamification marketing uses story-telling, gameplay and the mechanics of play to grab and maintain attention. Because games appeal to people in a way that adverts don't, they can help you to bypass ba [...]

saas social proof
saas social proof

17 Ways To Improve Your SaaS Conversion Rate With Social Proof

13 August 2020

Social Proof is the effect that other people have on our decisions. It has a powerful influence on our choices, especially when there are too many options to pick from. This article shows you 17 ways [...]

manage reviews social proof
manage reviews social proof

Choose Which Reviews and Events To Show Your Visitors

22 June 2020

In a recent survey, 94% of the consumers said they had avoided a business specifically because of a negative review. Unfortunately, not all of these testimonials are from real customers; every year, b [...]

The Practical Guide To eCommerce Psychology

07 May 2020

Every purchase begins with a decision. That puts psychology at the centre of eCommerce. The most successful eCommerce websites use psychology to convert over three times as often as an average store, [...]

social proof integrations
social proof integrations

Create Social Proof With Activity From 100s of Different Apps

30 April 2020

Social Proof notifications are a proven way to encourage more sales and sign-ups. However, until recently, there was a limit to the kinds of activity you could show. Nudgify's new integration with Zap [...]

shopify product page
shopify product page

[Complete Guide] How To Build A Shopify Product Page That Converts

01 April 2020

A great Shopify product page does several things at once. It shows off your product, sticks to your brand and makes it easy for customers to click "Add To Cart." This is the Complete Guide to building [...]

micro-conversions
micro-conversions

Making The Most of Micro Conversions: How They Work (+ 4 Micro Hacks)

23 October 2019

Have you ever taken more than a day to make the decision to buy something? Chances are, you’ve even researched alternatives, read reviews and engaged with the brand on social media before going ahea [...]

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